Strategy Meetings

We facilitate your strategy meetings to help you create an admired, purpose-driven organization. We recommend a process consisting of a series of strategic conversations that will include the following key sessions:

1. TRUE PURPOSE

During this session we will focus on the true purpose of your organization, its core value and your organization’s unique DNA. As a result, the management team will be inspired to create its new and improved mission statement, company’s story, as well as to revisit and create a new corporate tag line. All future strategic and tactical activities of the organization should be based on the true purpose of the organization identified in this step.

2. SWOT ANALYSIS AND TOWS STRATEGIES

In this step we will examine organization’s internal strengths and weaknesses, as well as external opportunities and threats (SWOT). This will be followed by matching organizations internal and external factors to create a broad set of aggressive, redesign, diversification and defensive strategies based on the TOWS model. These strategies will be evaluated later during the “SMART” strategy evaluation step (see below).

3. WHERE IS THE PUCK GOING?

In this step the organization’s management will examine how the environment and the competitive landscape is changing and what new trends might present major opportunities for the organization.

4. STRATEGIC SWEET SPOT

Based on the previous steps, the management team will now look for its “blue ocean” or strategic sweet spot, “where the organization meets customer’s needs in a way that rivals can’t, given the context in which it competes”.

5. “SMART” STRATEGY EVALUATION

The goal of this step is to finally evaluate and prioritize various strategic ideas developed in previous steps. This will be accomplished by using Simple Multi-Attribute Rating Technique (SMART).

6. TREAT YOUR CUSTOMERS WITH “WOW”

Exceeding customers’ expectations and creating a wow factor is a new way of doing business in the age of Internet, social media and word of mouth. This session will result in developing practical tactics and actions that will help you delight your customers. The brainstorming will be based on Dr. Surjanovic’s TREAT framework : Turn Problems into Opportunities – Random Acts of Kindness – Exceed Expectations – Act Unexpectedly – Thank Your Customers.

7. GOING SOCIAL

This session will focus on identifying new ideas on how to be more socially responsible and how to delight other organization’s stakeholders such as employees and local communities.

 

 

 

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